The Private CollectionLondon
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Piece Nº 01 of 29 — Chapter one

The Pink
Icon

An icon. A new chapter.

The Private Collection

Twenty-nine pieces.
Twenty-nine stories.
One collection.

A private collection of pre-owned handbags, each chosen for its line, its leather and the life it has already lived. Now, a new chapter for every piece.

Film Nº 01 — 20 seconds

An icon.
A new chapter.

The piece is treated as sculpture. A slow reveal from leather and metal to a sunlit gallery, where only the light is allowed to move.

Format 9:16 vertical
Duration 20 seconds
Score Original composition
Imagery Morax Photography
The pink handbag on a travertine pedestal in a stone gallery with arches
Close-up of the grained pink leather and the clasp
Three-quarter view of the handbag, studio photograph
Piece Nº 01 — Top-handle

The Pink Icon

Structured top-handle bag in grained pink leather
Colour
Pink
Hardware
Silver-toned
Carry
Top handle, shoulder strap
Price on request Pre-owned
Request a private viewing Watch the film
The piece

A structured trapezoid silhouette with a single rolled top handle, a turn-lock fastening and a shoulder strap. Grained leather in a vivid pink, finished with silver-toned hardware.

Condition & provenance

Pre-owned. A condition report, original photography of every surface and any accompanying documents are shared on request.

Private viewing

Pieces are presented by private appointment. Viewings by video call are also available.

Three worlds

One piece,
three settings.

Each piece of the collection can live in three visual worlds: a gallery, an apartment, the dark. The handbag never changes; only the room around it does.

The Gallery: the handbag on travertine with window shadows on the wall

The Gallery

Travertine, limestone and moving window light. The bag as contemporary sculpture.

The Apartment: the handbag on a marble console by a tall window

The Apartment

Ivory mouldings, marble and morning light. An understated Parisian editorial.

The Night Edition: the handbag on dark stone under a single light

The Night Edition

Near-black stone and a single light. The silhouette emerging from darkness.

The campaign — 30 seconds

Carried
through London.

One collection, worn through the city: from a Mayfair window to the river at golden hour. A video ad built from the same pieces, for Instagram, TikTok and paid social.

Macro of the top handle, flap and clasp
The details

Grain, stitch
and metal.

Every close-up starts from the original studio photograph of the piece. Nothing is redrawn, nothing is smoothed: the leather, the stitching and the hardware are shown as they were photographed.

The handbag with its shoulder strap, studio photograph
Back of the handbag, studio photograph
Piece Nº 01, The Pink Icon, in front of a curved wall
Nº 01 — The Pink IconView the piece

Twenty-nine pieces,
one chapter at a time.

Nº 01 opens the collection. The twenty-eight pieces that follow will be revealed in turn, each in its own world and its own film.

Be told first
By appointment

Begin the next chapter.

Private viewings in London or by video call.

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Behind the collection — by Morax Photography

A real piece.
Imagined worlds.

No reshoot. The handbag is cut from the existing studio photograph and placed into a created setting. Only the room, the light and the camera are generated. Drag the line to compare.

The original studio photograph of the handbag The same photograph placed in the gallery setting
OriginalThe bag on screen is the studio photograph, re-applied on every frame of film. Only the room and the light around it are generated.
ΔE ≤ 3Colour checked against the original photograph on every frame, held within a ΔE of 3.
No reshootThe existing catalogue photography becomes editorial stills, film and loops.
For the full collection, per piece
  • Editorial stills in up to three worlds, 4:5 and 9:16
  • A 20-second vertical film with original score
  • A 5-second seamless loop for the product page
Price your collection
For the collection owner

Price your
collection.

Editorial stills, loops and films made from the photos you already have. One clear price per bag, lower as the collection grows: choose only what you want, with an example of each, and see the total as you go.

AI services, per bag From £23 Editorial stills, loops and films from your existing photos. No package, no new shoot. Open the calculator