LEHLO , Furniture for Interior Design
Furniture for Interior Design for LEHLO, shot in London.
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9 photosCase Study
LEHLO designs furniture for considered interiors. The existing assets read like a catalogue, not like a label specified by interior designers.
The Brief
A ten-image editorial campaign placing each piece in interior context. Every shot stands alone for web, social and trade, all reading as one brand.
The Challenge
Furniture photography sits between catalogue and over-styled set. Reveal grain, finish and joinery without flattening the object, hold ten images as one consistent body.
The Approach
Lighting tuned to material, minimal contextual vignettes, crop-safe compositions for square, portrait and landscape. One warm-neutral palette across the set.
The Execution
Each piece treated as a mini-editorial: hero angle, detail close-up, contextual frame. Lighting adapted to material, styling restrained. The ten images sequenced as one visual narrative.
The Outcome
Ten images covering site, social, lookbook and e-commerce from a single shoot. LEHLO now reads as a design-led label, not a DTC furniture company.
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