
Launch traction
Wondercraft
Product launch film · AI video studio
Launched with immediate traction: 1,662 LinkedIn comments in 48 hours.

Etienne Morax · London
Corporate portraits, brand campaigns, event coverage, and film. One photographer-filmmaker from brief to delivery.
Selected clients include Sotheby's, Wondercraft, Crédit Agricole CIB, Diligent, and Schmidt
Positioning
Morax works on launches, leadership positioning, hospitality, cultural initiatives, and communications where visual quality affects trust.
One point of contact. One visual standard. Photography and film that make the level of the work clear on first look.
Find the closest fit

Campaigns, launches, and content systems with commercial polish across stills and motion.

Executive portraits, team photography, and institutional imagery for companies that need credibility without cliché.

Photography and motion coverage built for fast release, press use, and post-event brand value.

Editorial, artistic, and cinematic work with atmosphere, texture, and a clear point of view.
Three examples
A tighter sequence: three selected projects, three distinct kinds of proof, revealed through a calmer editorial scroll.

Launch traction
Product launch film · AI video studio
Launched with immediate traction: 1,662 LinkedIn comments in 48 hours.

Institutional authority
Press portraits for directors · London
A multi-year London commission where discretion and authority mattered as much as the portrait itself.

Live authority
Summit coverage · Paris
A private Paris summit captured for immediate stakeholder use, long-tail brand value, and premium event recall.
Operational proof
01
You brief the person who directs, shoots, edits, and delivers. No account layer, no gap between promise and execution.
02
Every deliverable is formatted for its actual destination: press kits, web headers, investor decks, social, internal comms. Not just a gallery of nice frames.
03
Clear production planning, disciplined delivery, and the ability to move fast when the brief is tied to a launch, a board moment, or a narrow window.
Method
Computational tools are used where they speed up research, planning, finishing, and asset adaptation. Taste, direction, and final approval stay human-led.

Old Street Studio
A 250 m² industrial penthouse in Old Street for photography, film, interviews, launches, and private sessions. Strong visual character, practical logistics, and a discreet setup for teams that need both atmosphere and control.
Available as a standalone hire or with Etienne Morax leading the production.
250 m² daylight penthouse for photo, film, interviews, launches, and private sessions.
Discuss the brief
Share what you need, when you need it, and where the work will be used. Morax replies with availability, fit, and a clear next step.