Client film · Microsoft × HSO · AI-assisted production
Who’s flying the plane? A promo film with no camera.
Hae Rym, from Microsoft, needed a film to fill the Microsoft × HSO event of 19 November at Microsoft Paddington. She sent a voice recording. We staged the film in Blender, generated every shot, and synced her lips to her own voice.
Previs to final
Planned in 3D, then generated.
Each shot was framed in a grey Blender scene before a model was asked for anything. Same moment of the voice-over, left and right.
Previs 
Final The atrium
“Hi, I’m Hae from Microsoft.” The walk to camera, framed in the previs first.
Previs 
Final The whiteboard
“While your teams focus on what really matters.” Same room, same board, same angle.
Previs 
Final The coffee
“That’s my coffee. Must be my agent.” The gag was timed in the previs before a frame was generated.
The production
From a voice note to a keynote promo.
Start from her voice
Hae recorded the script herself. The whole film is cut to that recording: every shot is timed to a line she actually said.
Stage it in Blender
Before any generation, the 45 shots were blocked out in 3D: the glass office, the whiteboard, the cockpit, the camera moves. The previs fixed the framing, so a generated shot could be judged against a plan.
Generate the shots
Each shot was generated from a keyframe of the previs and a reference sheet of Hae, with Kling and Seedance. Shots that broke continuity, like a cup that changed shape between two cuts, were redrawn and generated again.
Sync her lips
Where Hae faces the camera, her mouth was re-animated on her own recording with AI lip-sync models, five passages in all. Nothing she says on screen was synthesised.
Edit, score and grade
Cut, titled and graded in DaVinci Resolve, with a score and sound effects made for the picture. Delivered in 16:9 and in 4:5 for the LinkedIn feed, mixed to −14 LUFS.
Take the notes
Hae and her team reviewed each cut and sent notes, down to a breath before one line. The first cut was ready on 4 November; the film she posted followed on 11 November.
Read the voice-over
What if your next new starter wasn’t a person, but an AI agent?
Hi, I’m Hae from Microsoft. By 2030, there could be 1.3 billion AI agents in the world. That’s a lot of new colleagues.
So picture this. AI agents taking care of repetitive tasks, chasing invoices, updating orders, qualifying leads, while your teams focus on what really matters.
But who’s flying the plane? You are. And if you’re already using Dynamics 365, you’ve got the cockpit.
And that’s exactly what we will explore on the 19th of November at Microsoft Paddington in London. Because even the best cockpit needs the right instruments: clean data, connected processes, and a solid foundation for AI.
Together with HSO, our partner, we’ll explore real AI use cases and live demos. I will then show you how to take your organisation into the agentic era, building on the Dynamics investment you’ve already made.
That’s my coffee. Must be my agent. That comes very handy. Well, coffee and lunch included.
We are looking forward to seeing you. Grab your place using the link in the post. I’d love to see you there. Cheers.
The film, in numbers
- seconds
- 73
- shots staged in Blender
- 45
- shots in the final cut
- 37
- lip-synced passages
- 5
- formats, 16:9 and 4:5
- 2
- days from first cut to posted film
- 7
What is real
Her voice, her approval.
Her voice is real.
Every word in the film is Hae’s own recording, cleaned and cut. The captions follow what she actually said, slips included.
Her face is generated, with her agreement.
Hae was not filmed. Her likeness was built from her photos for this film, and her lips were synced to her recording. She approved each version and published the film herself.
Everyone else is nobody.
The colleagues, the passers-by and the audience are generated and resemble no real person. No logo was generated either: Microsoft, Dynamics 365 and HSO appear as typed titles.
For your event
A speaker, a date, a film.
A promo that sells the room before the day, without booking a crew. We can also film your speaker and build the world around real footage.
- Launch films and trailersA film for a launch, an event or a keynote, cut from footage we shoot or footage you already own.
- AI photo experience for eventsOn the day itself: guests are photographed and see themselves on a magazine cover, live on the venue’s screens.
- Season Twelve, our own trailerThe same AI-assisted production on real client footage, with the making-of narrated by the AI that cut it.
Questions
How it was made.
Was Hae Rym filmed for this video?
No. No camera was used. Her likeness was generated from her photos, with her agreement, and every shot was generated by AI video models from a 3D previs. Her voice is her own recording.
How do her lips match her voice?
On the five passages where she speaks to camera, her mouth was re-animated on her own recording with AI lip-sync models. The voice itself was not changed.
Which tools were used?
Blender for the previs, Kling and Seedance on Higgsfield for the shots, MiniMax, Sync and LTX for the lip-sync, ElevenLabs for the score and sound effects, and DaVinci Resolve for the edit and grade. Etienne directed the film, working with Claude to run the production.
How long did it take?
Seven days from the first cut, on 4 November, to the version Hae posted on 11 November, with her notes applied in between.
Can you make a promo film like this for our event?
Yes. Send the event, the date and who should speak. A voice recording from your speaker is enough to start; we can also film them if you prefer real footage. Films are quoted per project.
Your turn
Tell us about your event.
Say who is speaking, when, and what the room should feel. Films are quoted per project, and Etienne replies himself.
Start your brief